How is mobility behaviour developing in Switzerland? Are passengers satisfied? How do holidaymakers choose a tourist destination? Which means of transport are used how often and for what purpose? What will the mobility of tomorrow look like?
For the mobility and tourism sectors, we answer a wide range of questions for a broad spectrum of clients. We work for public transport, tourism organisations, companies from the automotive sector, car, scooter and bike sharing providers, associations and government institutions.
To answer the research questions of our clients from the mobility and tourism sectors, we use a broad set of methods and technologies and provide them with insights into the acceptance of new offers, awareness, brand image and advertising impact, and we survey the satisfaction of their customers or passengers. Based on our geolocation tracking panel Footprints, we can offer unique and high-resolution baseline data that provide deep insights into the current development of mobility and tourism behaviour.
In the Footprints Panel of intervista, the locations of the participants are continuously recorded via a smartphone app. Thanks to this measurement, on the one hand mobility and tourism behaviour can be measured in detail and the development analysed, on the other hand it is possible to trigger surveys at specific locations. For example, a survey can be triggered directly on the smartphone when someone is at a railway station or in a tourist destination or when someone leaves this area. Thanks to this methodology, feedback can be collected immediately in a digital way. For example, questions about the experience, satisfaction, well-being and perception are asked directly on site.
intervista has been supporting us since 2017 in the collection of keys for the distribution of revenue from the sale of general season tickets, day tickets and other flat-rate tickets. What we particularly appreciate about intervista is its proximity to customers, its speedy way of working, its professional expertise and its high degree of flexibility.
For me, intervista is one of the most knowledgeable and reliable data collection specialists I have ever worked with. Their data quality is very good, and at a very competitive price. It goes without saying that I have recommended intervista to my colleagues, and I will continue to use intervista in the future.
intervista has been a strategic partner of ours for many years and has reliably supported SBB with data and the implementation of a wide range of projects since 2010.
… suggest creative and innovative solutions … Quick understanding of project requirements as well as efficient and innovative methods lead to great results. Anytime again.
The mobility behaviour of the Swiss population has changed significantly due to the COVID-19 pandemic. On behalf of the Statistical Office of the Canton of Zurich, the Swiss National COVID-19 Science Task Force, the Swiss Federal Statistical Office and the Swiss Federal Institute of Technology’s (ETH) Economic Research Unit, we conducted a mobility tracking of the Swiss population.
In their article “Insights directly from the ski slope”, Beat Fischer and Felix Bernet, members of the management of intervista AG, show the possible uses and advantages of location-based mobile research using the example of winter sports tourism.
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