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Reading time 7 min
About us, Methods, Offers

Smart brand management thanks to brand research

With valid data on brand perception, brand and marketing managers have a reliable compass for brand management at their fingertips.

Reading time 8 min
About us, Methods, Offers

5 Years of Footprints Research

Measuring mobility patterns via smartphone app: Using this method, Beat Fischer and Martin Bättig are modernizing mobility research. A conversation on the occasion of the five-year anniversary of “Footprints Research.”

Reading time 11 min
About us, Methods, Offers

Brand tracking studies

Dr Michael Schrackmann is a member of the management of intervista. In the interview, he talks about, among other things, what to look for in brand tracking studies in terms of quality, what the trends are and why intervista conducts studies tailored to the needs of its clients.